Resume

Katie Rusnak Ellis

katielrusnak@gmail.com • www.linkedin.com/in/katierusnak • katierusnakellis.com

Strong verbal and written communication skills • Highly organized • Confident Leader • Innovative •

Ambitious • Collaborative • Entrepreneur • Worked internationally • Multi-Lingual

Professional Experience

Zest Social Media Solutions

Vice President of Consulting & Management (Baltimore, MD) July 2019-Present

Vice President of Digital Strategy (Baltimore, MD) Dec 2018- July 2019

Digital Marketing Specialist (Baltimore, MD) Jan 2017-Dec 2018

• Managing $1.4 million in revenue.
• Responsible for the management, service provision, forecasting and profitability of the Consulting & Management team.
• Proving strategic leadership, direction and support for a team of three (3) account strategists to ensure the development of client accounts through the successful delivery of services such as Marketing Consultation, Brand Development, Strategic Alignment for Marketing & Sales, and Project Management.
• Optimizing clients’ online presence and accelerating their brand’s success through:
• - Website design, social media strategy, and organic SEO with defined KPIs to demonstrate increasing ROI.
• - Content marketing, copywriting, and editing for social media accounts, blogs and websites.
• - Creation of compelling advertising and video campaigns to drive brand exposure and recognition.
• - Analysis of, and reporting on, clients’ marketing performance and success towards goals.

Social Solutions Global

Regional Account Executive (Baltimore, MD) Jand 2016- Jan 2017

Mission Sales Specialist (Baltimore, MD) July 2015- Jan 2016

Promoted from Mission Sales Specialist to Regional Account Executive within 6 months of joining the company to work on a consultative basis with larger clients and more complex deals. Hit target metrics each month. Responsible for multiple areas of the sales process such as business lead development; client negotiation and closing; and coordination of client's need with appropriate software implementation. Set public, private and nonprofit organizations up on software which equips them to measure community impact and drive performance by collecting and analyzing actionable data, allowing them to evaluate and evidence the effectiveness of their work.

TUI Travel PLC- Business Analyst- (Mobility Hub in London, United Kingdom) June 2014 – August 2014

Worked on a partnership team with TUI, an FTSE 100 company, and AKQA, a digital innovation agency, as a business analyst. Facilitated TUI's digital transformation by creating and sustaining a mobile app for TUI Travel and its subsidiaries. Learned the basics of web page and mobile app creation along with meaningful fundamentals of user interface and creative design. Participated in business innovation and transformation through technology in action.

International Business & Management Student Liaison (Dickinson College, PA) August 2014- May 2015

Maintained master course lists, course history and student records. Organized major audits and overviews for all students in related majors. Proctored course evaluations. Completed external research projects with department faculty.

Parvati Swayamrojgar Microfinance (http://parvatiswayamvikas.com/ Pune, India) 2013

Evaluated and enhanced the organization’s economic and social development programs which operate microfinance packages in nine Pune slums reaching over 45,000 residents. Spent one month interviewing participants, researching and writing a report entitled “Comprehensive Community Development; is money all it takes?”

Katie's Confections (Baltimore, MD) 2011-2015

Founded a catering company as a high school entrepreneur to fulfill a passion for both business and baking. Marketed, prepared and sold handmade confections at a local winery during summer concerts and festivals to crowds of up to 2,000 people.

Peer Tutoring (Carlisle, PA) 2011-2015 Tutored students in microeconomics, accounting and Italian.

English Tutor (Bologna, Italy) 2014 Taught English to youth through interactive games and activities

Gallery Church SOWEBO Children’s Ministry Coordinator (2016-2019)- Development of weekly children’s curriculum, management of a volunteer team of 15 people.

unCUFFED Ministries (2016-present)- Development and management of the organization’s website. Assistance in event planning/marketing

Belize Service Trip- (2015)- Two week trip to rural Belize working with children ages 5-15 to de-stigmatize the practice of subsistence and entrepreneurial farming by building community gardens and teaching classes at local schools

Community Youth Group (2014-2015)- Planning and leading weekly events, music and games for 25 middle school and high school aged young adults.

Liberty Caps Society (2011-2014) – Member of a handpicked group of 50 students representing Dickinson Admissions by giving tours, hosting lunches, information sessions, or traveling to visit prospective students at off campus events.

Il Circolo Italiano (2012-2015) - Organized events and weekly meetings to promote the sharing, and integration on campus, of Italian culture to all students.

Delta Nu Sorority (2012-2015) - Ran the Academics committee, monitored grades and academic involvement of the sisters. Organized study sessions and connected members with peer tutors and internship possibilities.

Dickinson Christian Fellowship (2011-2015)- Served on the leadership board while also leading a Bible study and acting as Outreach Coordinator

Christ Nourishes (2009-2015)- Serving and cooking meals in local homeless shelters

The Turkey Service Project (2008 in Adapazari, Turkey)- Rebuilding of earthquake-damaged schools

Kids4Kenya (2009-2011)- Co-head of a non-profit which raises funds to build schools and wells in Kenya

Model United Nations (2008 in St. Petersburg, Russia)- Learned to negotiate and debate while discovering solutions to economic, social, environmental and cultural problems.

English Teacher (2013 in Pune, India)- Taught children ages 4-15 at after school programs

To view as a PDF for download, please click here.